Cruiser

$659.99
Everything you need to tap into the pure and simple joy of riding a bike. With its comfortable rider position, 8-speed gearing, and wide, smooth-rolling tires, Vida will get you spinning with a smile on your face. It has disc brakes for smooth stopping power, plus a comfortable saddle and grips.
- Premium Lightweight Alloy Frame—Durable ALUXX aluminum frameset.
- Integrated Stem—Short stem provides better control.
- Comfortable Saddle—Selle Royal saddle offers a smooth and pleasant ride.
- Disc Brakes—Powerful braking performance for maximum control in all conditions.
- Grippy Tires—High-volume 2.4-inch tires provide a smooth ride experience.
- Wide Gear Range—8-speed drivetrain for hilly terrain.
$349.99
Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.
$349.99
Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

$559.99
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S.
- Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

$559.99
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S.
- Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

$299.99
- Pedal-forward positioning creates foot-down ease at stops
- Low-slung frame design makes for easy mounting and dismounting
- Alloy wheels make for lightweight, rust-free durability
- Coaster brake makes for durable, simple stopping
- Color-matched chainguide prevents clothing or shoelaces getting munched by chain
- Del Sol elastomer-tuned Lounge Chair provides cush comfort for the long haul

- Townie Go! 7D features our patented Flat Foot Technology for ultimate comfort and control.
- Get up and Go! with the Hydrive Rear Hub Motor.
- Monitor your level of power support and battery charge easily with the Hydrive LED Display.
- Customize your ride with a basket, bell, or maybe even some valve caps. Go wild.
- The Townie Go! 7D wraps quality, comfort, and value in Electra's signature style.
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